University of Utah website guidelines are a distributed effort, based on the principles of our core brand pillars. When creating a university site you should have consistency and inclusivity in mind, with each component designed and built to be accessible to all, regardless of ability or situation.

Colors

Colors used on your University of Utah website should not vary from our core color palette.

Accent colors should be used sparingly and are generally used for small color variations in web components. These accent colors should not be used for headings, anchor tags or major design elements.

Accessibility: Colors and contrast are of great importance to creating accessible websites and web components. Use of color should not cause interference with the ability to view the content on a page. Read more about using color with accessibility.

Required Components

Header and Footer

All sites should use the University’s approved header and footer. The website's header should prominently display the University of Utah logo with links to the University’s homepage as well as departmental/organization names.

Navigation

All sites should use the approved University navigation and should be intuitive, accessible, and easy to use, ensuring that visitors can quickly find the information they seek.

Interactive Features & Responsiveness

Images for the Web